Stateside Affairs is a government affairs and public relations consultancy based in New Jersey, well-equipped with strong capabilities in social media, digital marketing, brand development, and content creation. As a woman- and minority-owned consultancy company, it has been recognized at both the state and international levels for its reputation for success in public affairs, print, and digital communications. Delivering beautifully designed and skillfully executed plans to promote its clients is the company’s expertise, and as an industry leader, it ensures that they receive nationwide recognition for quality work. A team of former journalists, media specialists, and government officials with 50 years of combined experience drives Stateside Affairs’ operations. The company reaches its clients’ their desired audience to make them stand apart from the competition by utilizing state-of-the-art marketing and strategic thinking.
Furthermore, the testimony of clients such as Queen Latifah, Emerge NJ, the Elizabeth Coalition to House the Homeless, and Governor Phil Murphy and Lt. Sheila Oliver, all of whom have availed the company’s services for high-profile projects, is a testament to its efficacy. As a bipartisan firm, Stateside Affairs has served clients from various political affiliations across the state. Winning several prestigious awards for its creativity and superior results, the company was bestowed with the Gold Stevie® award in the international, 19th annual Stevie Awards for Women in Business.
Moreover, Stateside Affairs holds the unique distinction of being the only US company to be named a finalist in the Social Media Team of the Year category. The company was also recognized for the second year in a row on NJBIZ’s 2022 Reader Rankings as one of the Top 3 for Minority-Owned Business, Women-Owned Business, and Public Relations Firm. Continuing its list of achievements, the company was also named in Leading Women Entrepreneurs and Business Owners’ Intrapreneur Socialpreneur or Brand Builder Finalist in 2019. In 2018, it was also included in NJBIZ’s Winner Circle as Emerging Business of the Year.
Stateside Affairs specializes in managing public relations for companies across various industries such as Cannabis, Construction/Development, Corporate, Education, Government, Health, Housing, Not-For-Profit, Labor, Law Firms, Latino Inclusion, Media and Communications, Political (serving Democratic, Republican, and in between as a bipartisan firm), Real Estate, Science and Engineering, Technology, Transportation, Travel, Tourism, and Hospitality.
As part of its suite of services, the consultancy firm is skilled in community relations, media relations and paid campaigns, spokesperson services, influencer marketing, strategic partnerships, brand development, client management, design, content creation, print services, diversity marketing, crowd building, and event management.
Apart from public relations, Stateside Affairs also offers services across various sectors in Government affairs, including advocacy advertising, crisis management, community engagement, stakeholder engagement, government relations, public opinion research, and public relations. The company also offers digital communication services such as branded livestreams, text message marketing, email marketing, website development, photography, social media management, paid social media, Spanish language media, video production, and social media advertising. By virtue of providing a comprehensive set of services, Stateside Affairs ranks among the “Most Influential Public Affairs Firms to Watch 2026."
Day-to-day operations in all client campaigns are guided by values of transparency, collaboration, and diversity. As a female- and minority-owned business, the company’s values have guided its operational tactics that prioritize inclusive storytelling to amplify underrepresented voices in local and national media. Stateside Affairs' overarching vision combines intricate policy communication with effective digital communication efforts so that every outreach effort meets social return measures and prioritizes optimizing brand recognition.
The company operates to deliver nonpartisan advocacy by utilizing extensive experience in investigative journalism and knowledge of government affairs. The professional team consists of former investigative journalists, political strategists, and digital communication specialists who have been working together to develop campaign messages to support long-term relations with stakeholders. This is being accomplished by the company’s employees who promote an environment of creative freedom and professional development in order to introduce novel multimedia communication approaches.
As an award-winning public affairs consultancy, the company serves as a communication bridge for various industries like healthcare, real estate, legislative advocacy, and the non-profit sector. With a combination of policy insights and state-of-the-art digital execution, the firm enables important politicians, grassroots organizations, and companies to maneuver through public communication with confidence and accuracy.
The company acts as a vital strategic partner for its target audience, helping them design campaigns to achieve brand recognition, make changes to public policies, and create strong ties with communities. Through the use of digital marketing, multicultural marketing, and crisis management techniques, the clients of the company are able to reach their target audiences effectively.
At the same time, the media specialists and young professionals develop and benefit from the positive work atmosphere created by the company. The combination of collaboration and bipartisan projects allows the employees to implement multiple solutions based on their unique skills while creating the perfect advertising campaigns.
Cristina Pinzon is the Founder, President, and CEO of Stateside Affairs. She holds over 18 years of media and government experience from organizations including the State of New Jersey, NBC, News 12, and United Way. As a former journalist, government official, and former commissioner of the Elizabeth Housing Authority, she is uniquely positioned across public-private sectors. She has held senior political campaign roles, notably managing Spanish-language media strategy for Phil Murphy’s successful gubernatorial campaign. Recognized by Insider NJ’s Top 100 Millennials, Pinzon also serves on the executive board of the Statewide Hispanic Chamber of Commerce.
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