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CIO Bulletin,
18 December, 2024
Author:
CIO Bulletin Team
Apple’s stock is strong, even with mixed AI feature reviews and sagging iPhone sales. The services business has optimism, which could grow iPhone 17 as well, while contributing banking & finance.
The shares of Apple keep soaring despite mixed reviews for the new AI features and lackluster iPhone sales. From an increase of 35% this year, the company's stock outmatched the 28% gain in S&P 500. On Monday, Apple closed at a record $251.04 as it reflected market optimism against concerns of its almost 50 percent revenue from iPhone sales.
"Apple Intelligence," Apple's AI, had a lukewarm reception after it’s unveiling, but according to Samik Chatterjee of JPMorgan, the launch of the new iPhone 17 in 2025 will guarantee a lift in revenues, increasing from 230 million to 251 million units. Chatterjee notes that if AI doesn't cause immediate growth, the banking and finance sides of the company will still be able to continue growing thanks to services like Apple Pay, Apple Music, and even credit cards for the company.
Recent reduction of Apple stake by Warren Buffett has catalyzed opinion on the stock’s valuation as the firm now trades at 34 times projected earnings. But analyst Chatterjee sticks by a price target of $265, based on an assessment of traditional multiples and AI driven earnings potential.
AI uptake may still be behind, but he's confident there's little downside for iPhone sales, with stable consumer spending in China perhaps supporting additional stimulus. Apple stock is anticipated to continue to rise from earnings growth fueled by expanded margins, share buybacks and a focus on financial products.







