Hilton broadens its text messaging network to improve experience

Hilton plans to expand its mobile messaging platform across all 7,000 global hotels by year-end, enhancing visitor experience by facilitating easier communication.

In order to enhance the visitor experience even more, Hilton is soon going to expand its mobile messaging platform. This week's announcement of the program aims to facilitate easier communication between hotel staff and clients. By year's end, the expansion is expected to be put into effect across all 7,000 of its hotels worldwide.

This digital messaging feature, which was created in partnership with Kipsu, a real-time engagement solutions provider, is expected to be available via the Hilton Honors app, SMS, and WhatsApp, among other channels. It will enable a two-way, real-time conversation for questions, requests, and more.

The choice to broaden this digital service is consistent with Hilton's history of using technology to simplify the entire travel process, from making reservations to paying the bill. In a news release, Hilton's head of global brands and commercial services, Chris Silcock, emphasized that more and more guests are choosing to communicate with hotel employees using mobile devices. In order to satisfy the changing needs of visitors and guarantee a unified and improved experience throughout all Hilton locations, this expansion is a calculated decision.

Hilton has expanded its mobile messaging capabilities, launching Hilton for Business, a technology-enabled global initiative aimed at simplifying travel management for small and medium-sized organizations, offering Hilton Honors perks and tools.