Samsung and Fender Turn the Living Room Into a Music Studio

Practice and learning a musical instrument have been synonymous with private coaches, introductory rooms, or, more recently, with mobile applications crowded on small screens. That experience will now become different. Samsung Electronics has also stated that it will enter into the highest form of global collaboration with Fender Musical Instruments Corporation, and this time around the world is set to be provided with the first TV version of Fender Play displayed on Samsung TV monitors in 2026. The cooperation symbolizes a tremendous change in the way music education can be incorporated into the life routine, from the devices that are held in hands to the biggest screen at home.

The fundamentals of the alliance are accessibility and immersion. Using Samsung advantages in terms of display and sound technology, Fender Play TV will alter the television into two-way interactive learning material. This partnership may redefine the process and place of learning for millions of aspiring musicians who have found it hard to remain either motivated or consistent.

From Small Screens to Full-Scale Learning

The majority of the music lessons that are given nowadays are consumed on smartphones or tablets. These formats, however convenient, may not be as visual as they need to be to sustain learning. Fender Play TV overcomes this weakness by relying on high-definition LCD screens and massive sound systems available on Samsung televisions to make an environment that resembles one in which a person is sitting in front of an actual teacher.

This change was highlighted by Hun Lee, the Executive Vice President of Samsung Visual Display Business, when she pointed out that the learning content through video in Samsung TVs could be integrated into everyday activities. A common area of creativity, such as the living room, allows individuals or families to learn and play together instead of getting individualized practice on a personal device.

This strategy is in line with the larger Samsung vision of the TV as the epicenter of home living, one that integrates education, self-improvement, and entertainment together to become one.

A Structured Path for Every Beginner

Fender Play TV is compatible with four instruments, including electric guitar, acoustic guitar, bass, and ukulele. Users have the option of following a planned learning flow or looking through on-demand offered courses based on skill level. Familiar songs are used to construct lessons and practice to lessen the frequency of practice as a technical process and make it more of a gratifying music exploration process.

The platform includes the fundamentals of dealing with instruments (how to hold and tune an instrument) and learning tabs and riffs (the melodies that are the foundations of most popular songs). The flexibility is intended to be structured to deal with one of the main obstacles of music education: drop-off in beginners.

Internal statistics indicate that Fender showed that almost 90 percent of amateur guitar players give up learning in the middle of their progress. It was explicitly designed that Fender Play TV will fight this tendency by making lessons easy to follow, interesting, and applicable in everyday life.

Jam Mode: Turning Practice into Performance

Among the most remarkable options of Fender Play TV is Jam Mode. Instead of playing without any sound or with a metronome, the players can also choose a dynamic background and play with carefully selected songs in different genres. The television successfully transforms into a playground; the users are motivated to experiment, perform, and enjoy the process of playing instead of concentrating on the technical perfection.

This focus on pleasure is important. The research on music education reveals time and again that motivation and emotional attachment cannot be underestimated in comparison with the technical instruction. Jam Mode encourages the use of practice by making it visually engaging, which keeps the learners committed in the long run.

Fender’s Legacy Meets Samsung’s Technology

Fender Musical Instruments Corporation was established in 1946, and it is one of the most recognizable corporations in music history. Its guitar and amps have been played by icons like Eric Clapton, Kurt Cobain, and Buddy Holly that define the genre of contemporary music. The digital learning platform called Fender Play brings that heritage into the digital era of the company.

The partnership was explained as inherent to the Fender mission of educating and inspiring musicians all over the world by Cliff Kim, the vice president of growth strategy in the digital products of Fender and president of the Fender Play Foundation. It has been revealed that introducing Fender Play to the Samsung TVs offers a strong means by which Fender can access aspiring players in a more engaging and reachable manner.

Debut at CES 2026 and What Comes Next

Fender Play TV was previewed by Samsung with live on-screen demonstrations at CES 2026. The demos emphasized the use of large-screen view and audio sync to improve the learning process to ensure that the new players are kept occupied as they develop confidence and the skills.

The application will be available on the 2026 editions of Samsung smart TVs, and more older models will be able to receive the application with software updates. Although at the time no information about the prices and the subscription levels has been revealed, the available details indicate that some initial lessons can be free, and more helpful content can be provided with the help of a paid model.

Redefining the Role of the TV in Everyday Life

Such a partnership is indicative of a wider consumer technology trend: the merging of entertainment, learning, and self-motivation. The functions of the television are growing far beyond sitting back and watching as the streaming service, fitness apps, and even music education services go streaming to smart televisions.

In the case of Samsung, the partnership also strengthens the two decades of Samsung dominance in the television market by indicating how excellence in hardware can be used to unlock new experiences. It is a chance for learners to be at their comfort level, and this is where Fender has a chance to cope with one of the biggest challenges in music education, which is keeping the beginners motivated.

A New Way to Learn, Practice, and Play

Fender Play TV on Samsung TVs is not just another application opening. It is a reconstruction of the possibility of implementing music education in our own lives in a way that eliminates friction and improves pleasure through the use of technology. When Samsung and Fender transform the living room into a creative area, they are reducing the hurdles to learning and are welcoming more individuals to pick up an instrument and continue playing.

This would be a partnership that will appeal to any person who has always desired to learn the guitar yet couldn’t keep to it.