CIO Bulletin
Leadership is about vision, courage, and the ability to see possibilities where others see barriers. Christine Telyan embodies this spirit. In a world where small businesses often struggle to compete online due to time, cost, or technological barriers, Telyan recognized an urgent need: a way to give local entrepreneurs a professional digital presence without overwhelming complexity. Her journey, marked by expertise, innovation, and a relentless commitment to empowering others, has positioned her as one of the most inspiring women leaders transforming the digital landscape today.
Christine Telyan co-founded UENI Limited in 2014, a London-based technology company with a simple yet transformative mission: to help small businesses establish a strong online presence. Alongside her co-founder Anh Pham Vu, she envisioned a platform that combines automation with a personal touch, ensuring that even the busiest local business owner could be found online quickly and effectively. A Harvard Business School graduate, Telyan brings a rare combination of business acumen, technical insight, and empathy for the challenges faced by small business owners.
Under her leadership, UENI has grown beyond its London roots to serve thousands of businesses across the US, UK, Canada, Mexico, Spain, and India. The company’s reach demonstrates her ability to scale solutions without losing the human-centered focus that defines UENI’s ethos: helping entrepreneurs succeed in a digital-first world.
Transforming Small Business Online
For many local businesses, creating an online presence is daunting. Between navigating website builders, hiring agencies, or managing digital marketing, the process can be costly, time-consuming, and overwhelming. Christine Telyan recognized this gap and designed UENI to remove these barriers. The company delivers fully built websites, complete with business listings, branding elements, and tools for online sales and bookings, all in less than seven days.
UENI’s approach is simple, but its impact is profound. Businesses no longer need to worry about complicated technology or steep learning curves. From day one, a small business can present a professional face online, attract customers, and start generating revenue. This model empowers entrepreneurs to focus on what they do best, running their business, while UENI takes care of their digital visibility.
A Comprehensive Approach to Growth
UENI’s services extend far beyond a website. Christine Telyan has built a platform that integrates multiple aspects of digital presence, making it a one-stop solution for small businesses. Each client receives a custom domain, branded email accounts, and a logo to strengthen their brand identity. UENI also helps manage reviews, social media content, and listings on high-traffic platforms like Google, Facebook, and Yelp.
The platform even supports commerce with multi-item carts, flexible payment methods, and integration with Google Shopping, Facebook Shops, and Instagram. Businesses can sell products, take bookings, and connect with new customers immediately. By combining technology with a human touch, UENI ensures small businesses are not just online, they are visible, functional, and positioned for growth.
Human-Centered Technology
What truly sets UENI apart is its blend of technology and personal service. Unlike traditional do-it-yourself website builders, UENI assigns a team of real copywriters, designers, and coders to build each site. Christine Telyan emphasizes that “robots meet humans” in a way that delivers agency-quality results at an accessible price. This philosophy reflects her belief that innovation should be inclusive, practical, and empowering for entrepreneurs of all backgrounds.
UENI also provides handpicked offers, tools, and resources to help businesses succeed. From financing and insurance to accounting solutions and business formation services, the company connects its clients with opportunities that extend well beyond their websites. By removing friction in these critical areas, UENI strengthens the foundation for small business growth and sustainability.
Making a Global Impact
Christine Telyan’s leadership is not only transforming businesses locally but also shaping how digital solutions can empower small enterprises worldwide. More than 90% of consumers consult search engines before making a purchase, yet many small businesses remain invisible online. UENI bridges this gap, giving businesses the ability to reach customers wherever they are. Each month, thousands of businesses gain fully built online platforms, enabling them to sell products and accept bookings from the moment their site goes live.
The company’s global footprint underscores its effectiveness and scalability. By combining automation, operational expertise, and hands-on support, UENI demonstrates that technology can be a true enabler rather than a barrier. Telyan’s vision ensures that every entrepreneur, whether running a local café in London or a small retail shop in Mexico, has the tools to compete, grow, and succeed.
Redefining Leadership and Opportunity
Christine Telyan’s work with UENI exemplifies the power of women leaders to reshape industries. She has created a platform that is as innovative as it is human, giving small business owners the confidence to embrace digital opportunities without fear or frustration. Her leadership blends vision, technical insight, and empathy, offering a model for how technology can serve people, not just processes.
Through UENI, Telyan is not merely providing websites; she is redefining the possibilities for small businesses, inspiring confidence, and driving meaningful change in local economies. Her approach demonstrates that leadership is not just about strategy or growth; it’s about impact, accessibility, and empowering others to thrive.
Christine Telyan continues to set a benchmark for women leaders in technology and business. By transforming the way small businesses engage with the digital world, she is creating a future where entrepreneurs everywhere can access tools, support, and opportunities that were once out of reach. With UENI, Telyan proves that leadership combined with innovation, empathy, and action can unlock potential on a global scale.
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