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Dubai Developers Drive Global Growth with PropTech Push


Proptech

Dubai Developers Drive Global Growth with PropTech Push

Dubai developers are moving abroad and using PropTech as a means to diversify revenue opportunities, expand their presence and strengthen their position in the global real estate arena.

The leading developers in Dubai are adopting PropTech-driven strategies as they spread beyond the emirate's booming property market. Emaar, DAMAC, and Sobha Realty are opening up the scene with ambitious international projects and investments intended to diversify the revenue streams and to mitigate the dependency on the local cycles.

Emaar, the developer behind the Burj Khalifa, said business had domestic sales of Dh46 billion in the first half of 2025, an uptick of 46% year-on-year. Founder Mohamed Alabbar announced plans for a worldwide acquisition strategy across the U.S., India, China, and Europe, looking for institutions to agree with, which will help it grow quickly.

DAMAC is driving into the PropTech sector associated with real estate with a $20 billion investment in US data centers, luxury property and London- and Maldives-based hospitality. Meanwhile, Sobha Realty is setting a lofty target for Dallas, $1 billion in sales for the first year, using efficiency stemming from the integrated construction model.

While Nakheel and Meraas continue to focus on the market depth of Dubai, the steps of these stakeholders point to the way PropTech and global expansion are changing the city's real estate landscape. Success will depend upon dealing with risks, partnerships and adaptability in the market.

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